MASOKO ADVISORS
A growth strategy + marketing consultancy for African markets
WHY WE'RE HERE
There's never been a more exciting time for growing businesses in Africa. The world is waking up to the incredible potential African innovators hold, to solve real problems across the world and create opportunities for work on the continent. As markets continue to grow at rapid pace, there are also significant opportunities for international businesses and organizations to launch on the continent.
With a deep understanding of multiple African markets, we look to help businesses better tell and distribute their stories, advise on market entry strategies and connect the dots between startups and investors looking for promising talent they can help build and scale.
SERVICES
We help entrepreneurs and organizations tell their stories, and help them reach the audience that needs to hear them most. We offer full marketing support and capacity building for existing teams. We also work with startups to get them investor ready, including storytelling and pitch decks, digital presence, PR, writing business plans and more.
MARKET ENTRY STRATEGY
African markets are growing at a rapid pace. We advise foreign businesses looking to launch products or create programs in African markets, as well as local businesses looking to scale, leveraging our deep network and nuanced market knowledge.
BRAND & MARKETING
Our core expertise is in brand development and marketing. We help startups and organizations across African markets tell their stories to the right audience, and ensure they're heard.
INVESTOR READINESS
We help companies better position themselves to take on more capital, gain a realistic understanding of their market size and opportunity, and properly build their sales and marketing organizations.
